muntean

Seven Tactics Journalists Can Use to Manipulate You

…And how to deal with them like a star I admit. When I was a reporter at Czech Business Weekly and wanted my piece of news, I would do (almost) anything to get it. Never underestimate the perseverance of a journalist under time pressure, convinced that he’s representing the voice of masses that are entitled […]

23/10/2014 | 0 Comments More
muntean

Strategic media relations for summertime

In 2013, the media industry went through a deep transformation. According to recent studies, it was one of the most dynamic years in terms of mergers and acquisitions: more than half of the respondents addressed by AD Media, a global advertising agency, were approached by a strategic buyer in 2013; one in three respondents were […]

24/09/2014 More
muntean

Journalism’s impossible dilemmas

Flipping through my Amazon wish list I stumbled upon a book I wanted to read ever since I was a reporter. The Journalist and the Murderer is a 1990 study by Janet Malcolm on the ethics of journalism. It describes at length the tricky dynamics between a reporter and a source during their interaction. And […]

23/04/2014 | 0 Comments More
muntean

The wisdom of slowing down

Dare to gain perspective in an increasingly noisy world The word “transformation” has been often used to describe the deep process that companies and individuals underwent since the beginning of the economic crisis in 2007. Without any doubt we can expect that the year that is about to start will continue to throw new challenges […]

28/02/2014 | 0 Comments More
muntean

Why I love autumn – about leadership, transformation and the spring in sight

Bio: Cristina Muntean is a professional communications advisor, media trainer and coach. She has more than 12 years’ experience in the Czech, Romanian and international media. In August 2010 Cristina founded Media Education CEE, a Prague-based premium PR advisory and training agency. Her clients are top managers, diplomats and public officials who aim to make […]

23/12/2013 | 0 Comments More
muntean

The end of the Media World as we know it and what to do about it

When I entered the Faculty of Journalism at the University of Bucharest in June 2000, a whole world was just about to begin. The promise of free journalism in a country that was still licking its wounds 10 years after the fall of communism sounded like heavenly music to my teenage ears. Our professors, some of whom were working in the […]

15/11/2013 | 0 Comments More
muntean

Media Training for Leaders And why it’s not enough

When people ask me why I decided to leave journalism in order to become a media trainer and coach, I admit it’s not easy to answer. Journalism has been the love of my life, and I still believe in the society-changing power of the media. This profession taught me so much. Then, why did I leave? Diplomatically I would say I felt […]

15/11/2013 | 0 Comments More
muntean

Dip below the waterline integrating media communication and personal development for genuine leadership

Sometimes polishing the tip of the iceberg is simply not enough. I have written several times in the past that there is no leadership without communication. Communication that backs leadership is so much more than learning to smile in front of a TV camera. In my media training and coaching practice I am usually hired to do just that: show people […]

15/11/2013 | 0 Comments More
muntean

Boom and bust why czech start-ups need professional communication

The economic crisis that began in 2008 has emphasized that the true engine of a healthy economy is the vivacious small enterprises created and driven by people who dare to dream. These people go on their own to follow opportunities when fear is the global markets’ common denominator. In the Czech Republic, in line with global and European trends, all eyes have turned […]

15/11/2013 | 0 Comments More
No real leadership without communication

No real leadership without communication

The biggest challenge I face as a corporate communication advisor is access to my clients’ wants and needs.

08/10/2012 | 0 Comments More
CEOs’ PR sins. A small guide to heaven and hell

CEOs’ PR sins. A small guide to heaven and hell

Here is my list of Top 10 most common sins that CEOs indulge in without being aware that such behavior is sabotaging their team’s efforts and wasting precious communication budgets.

06/08/2012 | 0 Comments More
How to avoid the Janoušek scenario – and drive safely through crisis communication

How to avoid the Janoušek scenario – and drive safely through crisis communication

On April 24th the Czech news weekly Týden published an exclusive interview with a character who many reporters would have loved to have on their covers just a few months ago: Roman Janoušek.

24/05/2012 | 0 Comments More
Abandon all hope, you who chase quick PR

Abandon all hope, you who chase quick PR

Clients are also often asking for a quick media image boost in the expectation of a successful acquisition or public listing

10/04/2012 | 0 Comments More
Efficient PR leads the Czech market in 2012

Efficient PR leads the Czech market in 2012

All we know about 2012 is that we don’t know anything

13/02/2012 | 0 Comments More